Alive on 25, Riverhead’s summer street festival, will take place on Fridays this year instead of Thursdays, according to a schedule of events proposed by the Riverhead Business Improvement District.
Moving the event to Fridays would encourage people who attend the events to stay later than they would on Thursdays and draw more people into spending the weekend in Riverhead, BID Management Association President Steve Shauger told the town board at its work session Thursday. Shauger presented the board with the proposed dates of BID and Town of Riverhead co-sponsored events.
“We feel by moving those over to Fridays, we’d be able to capitalize a little bit on the weekend people that are coming into the town, hopefully extend that as well and get people from out of town to come and stay,” Shauger said.
This summer’s Alive on 25 will kick off with an event featuring a car show and fireworks on July 1. The street festival will continue on July 15, 23 and 29 and Aug. 12.
Reflextions: Art in the Park, the light and art show in Grangebel Park, will be held on the July 23 and Aug. 12 dates.
Should any of the events be postponed by rain, a rain date of Aug. 19 will be added to the schedule.
Shauger said local restaurants within the BID will be able to set up table service outside on Main Street at no cost. Shauger said BIDMA is also seeking to expand the kids zone aspect of the event.
“Depending on where we’re at with the town square section, we would love to potentially utilize that space, if at all possible,” he said.
“I think it’s such a great idea to go to Friday nights,” Councilman Tim Hubbard said. “I think you’re really going to be pleased with the outcome.”
“It’s also going to add possibly to route 58, where people will go get something to eat or go shopping and then end Friday with dinner,” Supervisor Yvette Aguiar said. “So I think it’s going to be a great impact.”
The Cardboard Boat Race event is proposed for Aug. 13, with a rain date of Aug. 20.
A third Reflextions: Art in the Park event is proposed for Sept. 10.
This year’s event lineup will bring back the Oktoberfest celebration. The event, based on the traditional German beer festival of the same name, had its first year in Riverhead in 2021. The event is proposed for Oct. 1 in Grangebel park in collaboration with Reflextions: Art in the Park. The rain date would be Oct. 8.
Shauger said the turnout for Oktoberfest last year was “phenomenal” and he expects the same this year.
The town’s Halloween fest, which includes a parade on Main Street, trick-or-treating on Main Street and coffin races on Griffing Avenue, is proposed for Oct. 22 with a rain date of Oct. 29.
The holiday parade and bonfire, co-hosted with the Riverhead Lion’s Club, is proposed for Dec. 10 with a rain date of Dec. 17.
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